29 June 2011

CIID + Toyota = Window to the World

"Imagine when a journey from A to B is no longer routine as your car in the near-future encourages a sense of play, exploration and learning. This is the image engineers and designers from Toyota Motor Europe (TME) and the Copenhagen Institute of Interaction Design (CIID) had of Toyota’s “Window to the World” vehicle concept.

The concept re-defines the relationship between passengers in a vehicle and the world around it by transforming the vehicle’s windows into an interactive interface. Using augmented reality, what used to be a pane of glass, begins to provide passengers with information about landmarks and other objects as they go past. The window can also be used as a canvas for drawings, which then interacts with the passing environment."

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